I’m often asked the question “What is more important to corporate innovation or external financial investors – an idea that’s Magical (appeals to their creative or emotional side) or an idea that’s Logical (appeals to their critical reasoning, rational side)”? It reminds me of the question posed by Niccolo Machievelli in ‘The Prince’: Is it better for a ruler to
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When Christopher Columbus ‘pitched’ Queen Isabella of Castile and King Ferdinand of Aragon to fund his golden voyage west bound to India, what do you think was the nature of the opportunity? Here’s one way to think about it. First, think about the ‘Prize’ – What was the intended prize for the second Iberian power (Portugal being first at the
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When formulating a new venture, consider the bond between invention and business model discipline – aka, Innovation. The birth of the Ford Motor Company story serves as a prime example. How many of you have ever heard of James Couzens? Without James Couzens, you probably would not have heard of Henry Ford. James Couzens completed Henry Ford. Ford, the visionary
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Necrophone 